A Domain is a category or grouping into which you will organize your goals.  Some companies have domains that are functional, others have domains that are descriptive of their organization.


Some examples include:


Company Culture

Sales & Marketing

Product Development

Customer Service

Operations

Finance

Growth

Customer Experience

Business Markets

Wholesale Markets


Domains display front and center on your Thriveboards - they give meaning the organization of your priorities.  Not every domain must display on all boards.